You noticed the number of comments displayed in comments section inside each posts. It is placed under the post. It is not noticeable to visitors. Do you want to add it to header to inspire your visitors to comment. The visitors only see the comment count when they reach at the end of the post. if the visitor not scroll to footer part , the comment count will not see.

Do you think about displaying comment count on the top of post will be better? Then here we are showing a technique to add comment count with beautiful backgrounds to the header part of the post, not only inside the post but also it will display to homepage.

After adding his trick the comment count will be displayed with post titles , if more comments on the post, it will encourage the users to comment and also helps to jump to comment section.

How to add Comment count to Post Header

• Sign In to Blogger Dashboard
• Go to Template -> Edit HTML
• Find (Ctrl+F) ]]></b:skin> and copy the below code above it

.comment-count {
float : right;
width : 48px;
height : 48px;
background : url(  IMAGE URL  );
background-repeat: no-repeat;
font-size : 18px;
position:absolute;
margin-top : -15px;
margin-right : 2px;
text-align : center;
} 

 Choose the comment count background

• Copy the URL of image you want by right clicking and select Copy image Location or Copy Image URL.
• Replace the RED marked portion above with the image URL

                                                                   

 Add Comment count code

•  Find the following code 

 <h2 class='post-title entry-title' itemprop='name'>

OR

 class='post-title entry-title'

•  Add the following code below it

<b:if cond='data:post.allowComments'>
<a class='comment-count' expr:href='data:post.addCommentUrl' expr:onclick='data:post.addCommentOnclick'><data:post.numComments/></a>
</b:if>

•  Save Template

Congratulations you have done. Check your blog and get more comments. If you liked this article please like and share this blog.

In a very simple word SEO termed as a process to develop the image of your website or blogs where later on when you search a related keyword of your website into any search engine, especially on Google, Bing and yahoo then you find your website on the top of the website that has done just because of SEO. It’s both technical and easy either.

Now let talk about the usage of SEO and what Search engine optimization exactly is all about. As you know the basics of marketing that until or unless someone know about your brand, company or shop you barely will get attention of them. So, to get rid of this you require marketing and in this way after being adapting the method of marketing it becomes easier for someone to let other know what you actually have. To a certain extent SEO techniques also are involved with marketing but social marketing is just a part of SEO.

Here we’ll only discuss about SMO and the remaining one will be discussed in the later upcoming blogs. So, SMO termed as a social media optimization, this technique is used for social marketing of your content, blogs or website. You would have seen most of the big brands also are active on these social sites, not just to be social but to update their users or consumers about the prospects, about the price, quality and other things which a customer should be aware of their brands, goods and services.

You must be thinking about why social media and not other methods, then let me tell you that Globally most of the educated person do use phone, tablets, laptops and computers which means there are a large probability that must be using internet. And in today’s time you can get almost every person using social media which makes easy access for these promoters to let these people know about their brands, products and services.

At the last what I would like to add here that through social media a person is connect with his or her other friends so in case if a person comes to know about a product or service which he might feel is better, then the probability is that he’ll go for it and also will suggest their friends through the same media connection or may be personally and in this way the chain goes further, further and further. This is just a part of benefits which any person can get Via SMO. So, in my next blog I'll tell you why Facebook has been on the priority side for most of the marketers and SEO specialist.

Source:http://rkkant.blogspot.com/2014/12/usage-of-social-media-in-todays-world.html

You’ve spent hours researching, analyzing, and finally creating compelling content to help you reach whatever content marketing objective you have. Just like authors who write a book, you’ll probably need to spend as much if not more time promoting the content than the actual writing of it. Where better to promote your content than where we spend more than 25% of our online time: Social media. 80% of marketers are already promoting their content in social media – but are they doing it effectively? Now it’s time to take your social media promotion to the next level. 

Here are 11 effective ways to use social media to promote your content that you might not already be doing enough of.

Embrace the visual

We all know that tweets with images get more engagement. We’ve known for awhile that photos on Facebook get more engagement. Even images on LinkedIn get more engagement. Three of the “newest” social networks, Pinterest, Instagram, and Snapchat, are based entirely on the visual. So why aren’t you leveraging the visual when promoting your content? Create not only a branded “featured image” to share with your post, but also create separate images for each of the main points in your content so that they can be shared when you repeatedly post them to social media (see below for more on that point).

Headlines matter

You’re writing great content, but are you writing a title that is worthy of grabbing someone’s attention in social media? If not you either need to

1. Create better titles that will allow your posts to be more effectively promotable in social media or…

1. Create a new title that you will use to share your content in social media. Don’t just settle for one title: Because you should be posting your content multiple times, you should be creating multiple titles and even doing A/B testing to see what types of headlines are more effective to promote your content on what social networks. You might also want to use a tool like BuzzSumo to help you research effective titles for the same type of content per social network.

Customize for the platform

When sharing content, take advantage of the customizable posting features allowed on the social media platform being used. This includes the headline, image and a description of the content you are sharing. Every marketer and social media user is competing to catch the user’s eye, so the more optimized your post is for that particular platform the more effective your social media promotion will be.

For example, if you shared a link via Facebook, you have the opportunity to create a post that truly will stand out amongst the rest; all you need is an attention-grabbing headline, a clean, relevant image that piques interest which might be different from the featured image used in your content, and a short, compelling description.

With this formula, you can entice readers to click on your content. In the same manner, appending your content with hashtags can help make your content more discoverable for those social networks that support them.

Share at the right time

Though this tip may seem like common sense, most content marketers get too caught up in other aspects and overlook this simple concept. Because you want the content you are sharing to reach as many people as possible for maximum engagement, you have to go where the crowd is and when they are most likely online and active. Then, you can compile a posting schedule and make it a habit to post during a certain time of day.

Keep in mind that different social media platforms may not have the same peak times. While there are many infographics that will tell you when the best time to post in social media is, some of it simply comes down to both understanding how users engage on each social network and experimenting. Some social media platforms have features designed to aid you in this process, such as Facebook Insights. In addition, there are 3rd party tools such as FollowerWonk that can help estimate the best time for some platforms.

Don’t be afraid to post multiple times

There are numerous data studies that suggest you can be more effective by promoting the same content multiple times in social media. Now that you hopefully have multiple images and multiple headlines for your content, you can engage with your social media followers without them even knowing that the link is going to the same content you posted earlier. In fact, since social media users don’t see most of your social media posts on any given day anyway, consider posting multiple times to social media as a way to ensure that your audience has a chance to see your content.

Ask questions

Don’t just drop links. Drive social media users to communicate with you – and increase the chances that they engage with your content – by asking for questions and feedback. Because social media was made for people and not for businesses, you should always be striving to create a human connection with social media users.

The beauty of social media marketing is that it can be used to improve both your public relations as well as content marketing by simply asking for a response. To generate feedback and promote engagement on social media, include a question with the shared content that compels readers to respond. Better yet, create questions for some of your headlines and test the waters. Questions are a great attention-grabber, and will help foster a community of connection that will result in more effective social media promotion.

Share on the right platform

With so many new social media sites sprouting up vying for attention, it can be hard to keep up. Just when we thought we knew everything with the emergence of Ello, now comes Tsu. While having accounts on these various sites can be advantageous for fostering innovation and staying creative, it can be difficult to choose which platform to post your content to.

Since different sites serve different purposes and audiences, it needs to be repeated that it’s important to get familiar with the major social media platforms used by your target audience. Avoid redundancy, and simply “dumping” content across all channels. Concentrate on the platforms where you have the highest chance to engage with your audience. Use this list of content promotion tools to see which platform will best fit your needs.

Once your social media promotion is successful on these platforms, use what information you have gleaned to start embarking on a new platform. Don’t forget to share your multimedia content to social networks like Slideshare, iTunes, Soundcloud, Stitcher and, of course, YouTube.

Pay to play

Why do you pay for Likes or Follows when you can promote your content to a micro-targeted audience in social media? Paid Social is now mainstream, with paid promotion of content into the news feeds of social media users where you are guaranteed visibility from a relevant audience. If you haven’t done so already, now is the time to start shifting your budget to experiment in this area, whether that is on Twitter, Facebook or another network.

Maximize your brand advocates

Does your company have an employee advocacy program? Even if you don’t have a structured program, having more employees or partners that might already be sharing your content do so more regularly can only help promote your content in social media. Fortunately, there are many tools that have been created that make it easy to manage and measure social media sharing by brand advocates.

Leverage communities

An employee advocacy program is one way of leveraging communities and utilizing the strength in numbers approach to promote your content to more social media users. However, you first have to have a community in order to do so. There are already literally more than two million communities that exist within LinkedIn alone, not to mention additional ones in the form of Twitter chats, Google Plus communities, shared Pinterest boards, and even Facebook Groups.

Joining and becoming an engaging member of relevant communities will give you the chance to promote your content to a very targeted audience of social media users that could be in the hundreds, thousands, or even more! The largest LinkedIn Group has more than one million members! (There’s even a community to talk more about content marketing & content promotion, called The Content Marketing Forum)

Experiment with content creator communities

I saved this for last because it is not everyone’s cup of tea, but there are a number of communities such as Triberr, Social Buzz Club, and Viral Content Buzz that exist outside of social media for the sole purpose of bringing together content creators and enhancing your social media promotion. If the content you discover on one of these sites is something you would considering curating, then this might be a good site to consider promoting your own content on.

What’s Next

When it comes to promoting content, social media is one of the most powerful tools available; however, most content marketers fail to truly maximize its potential. By utilizing one or all of these 11 ways to promote your social media content you will be well on your way to generating a lot more traffic from social media for your precious content.

SOURCE: Curata

Most of us like the way Matt Cutts (head of Google Webspam team) discusses all the SEO Tips that apply to Google and removes each and every misconception and myth that is being wrongly propagated by both Off page and On page SEO. I am really proud to introduce that Google surely has a great customer service. You and I all write titles while writing any post. You should know that these titles are 88% responsible for driving the traffic towards your blog from the search engines.
Many of us actually don't realize that every character in the post title has its own significance and plays a great role in attracts decent traffic if wisely chosen. Titles are surely one of the important part of on-page SEO. So today we are discussing about a great topic on seo whether to use hyphens or underscores in urls.

What is an Optimized Title?

A title can only be known as an optimized title only if it has the features stated below,

• Title should only contain 66 characters.
• Title should containing simple daily used words. You don't need to use complex Vocabulary and no need to consult a Thesaurus for writing titles. Average internet user always go for words that sound familiar in search results page. 
• Select choice of words from Google Keyword Tool. Ignore the word Tracker.
• You can use the following symbols frequently:     -  :   !  ? 
• Use the following symbols rarely:  . &  %  # |
• Never use the long Dash or Underscore i.e.  _
• To write a perfect post title, read this tutorial: How to Place Post Title Before Blog Title For Better SEO in Blogger?

What Does Google Say About This?

Matt Cutts, the Head of  Google Web spam team and webmaster help suggests that Underscores should always be avoided because the Underscores are normally used by programmers while they are writing algorithms and it often confuses the search robots. He suggested that dashes are much better to act as separators.

SOURCE: My Blogger Buzz

Many are reporting that China has blocked access to Gmail, as well as other Google properties.

Google Search has been severally impacted by the Chinese in this latest censorship attempt. If you check Google’s transparency report specifically for Web search access within China, you will see that traffic for that property is about half the normal usage since after December 25th.



A Google spokesperson told us, “we’ve checked and there’s nothing technically wrong on our end.” 

Some users in China who try to access Google web search are being blocked completely. Some users are able to be redirected to Google Hong Kong but about half of those users are being cut off.

You can see the traffic drops from Chinese users in this interactive report.

SOURCE: Search Engine Land